Raintree Media Bangalore

Managing Director Sandhya Mendonca explains: “Raintree Media has been ahead of its time, perhaps subconsciously sensing that the wheel would turn full circle. The buzz today is about convergence at the delivery end - to stretch a brand idea- strategy seamlessly across consumer touch-points and media platforms. This is what we have already been practicing, as vouched for by our clients.  We offer ourselves as the sole agency driving a client's marketing collaterals - be it a blog, website, brochures, advertising campaign or public relations”.

Writing, editing and publishing is one of the firm’s core strengths and is the key to its knowledge process outsourcing division. Indeed the ‘Best of Bangalore’ is testimony to Raintree Media’s skills; this publishing project being a joint venture with the international publisher of the “Best of….” series of books. The series will soon extend to a number of other Indian cities shortly in a continuation of its exciting relationship with GVP.

It is perhaps the boutique shop or studio attitude that makes life so rich and the projects so rewarding at Raintree Media. Apart from writing and publishing, Raintree Media helps launch lounges and restaurants and creates events to showcase art. Pulling off the impossible is the high that keeps the adrenalin flowing: writing and editing a restaurant guide in 30 days, cobbling together a media team overnight for a corporate challenge, rescuing an international musician from a flood, juggling between a growing client roster from a wide gamut of industries: technology, leisure, lifestyle, schools and corporates.

A portfolio as varied as this is largely due to the personalities around which Raintree Media is built. A sense of humour and passion for music, film and theatre is the leitmotif of the writing skills of the founders Sandhya and Allen Mendonca, who have vast experience as journalists and writers for national and international publications. Apart from writing on subjects varying from politics to commerce, travel and lifestyle, Sandhya has honed her skills in the media world through consultancy to corporates like the ITC-Welcomgroup chain of hotels and by serving as a Visiting Faculty Member at the Indian Institute of Management, Bangalore.

Allen Mendonca, Director

Director Allen Mendonca is one of the best known journalists from Bangalore. A Editorial Director for Explocity, he is a contributing writer for several national magazines and books. A sharp analyst who is able to feel the pulse of the times, he has instilled the attitude that helps the agency to separate product from puffery. He drives Raintree Media’s custom publishing and writing division.

These are the lead strengths around which a young and dynamic team operates with banter, cheer, goodwill and a lot of hard work. Everybody has a right to voice their opinions and have equal opportunities to hone a variety of skills.   If all this makes you believe that life seems great fun at Raintree Media, you are quite right. It is, most of the time. That is the nature of work in this integrated media setup. Oh yes, targets are set and met, deadlines most often delivered, the late night candle is burnt, but the joie de vivre never flickers out.

As Raintree Media moves from strength to strength, it envisages a service that seamlessly runs through its diverse verticals.