Boeckmans is recognised for its focus on conventional cargo (non-containerised cargo such as steel, pipes, paper and forestry products, palletized and other unitary cargo). This specialisation developed as a result of the consolidation of container lines in the 1980s and 1990s, a period which saw the creation of huge multinational companies (such as Maersk) that then expanded their activities into the shipping agent role. Independent shipping agents were faced with a stark choice — be swallowed up by the big container lines or find their niche. Boeckmans followed a two-pronged strategy, specialising in conventional cargo and in specific regions (the Mediterranean, Middle East, South America and South-East Asia).
A third, equally important priority has been the provision of a fully integrated service to its clients — both shipping lines and forwarders (and their customers). While Boeckmans’ prime service to shipping lines is commercial in nature (centred on finding cargo), it also offers an integrated suite of administrative and operational services. These include customs clearance, cargo handling, warehousing, distribution and control, trans-shipment, ship re-supply and more. Integrated computer systems enable efficient distribution and tracking of cargo through communication with local port custom authorities, ship owners and clients. Furthermore, market research technology and computer-aided traffic analysis systems allow for geographical area analyses, plus account profiles and statistics on imported and exported cargoes, by principal and by customer. As part of its integrated service, Boeckmans prides itself on offering an all-round, one-stop service that covers all ports in the Benelux.