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This area of the business is purely driven at holistic advertising campaigns for the client who has the requirement for a start to finish media solution, including all aspects such as print, radio, TV and PR material to drive brand or product awareness.
This division is directed by Francios Greeff
“Creativity. The lack thereof makes us appreciate and want it more. Driven by perfection and the pursuit of the “Wow factor” has seen me grow from desktop publisher all the way through to creative director. TBWA, Ogilvy, Network BBDO, Y&R to name but a few have been my training grounds. Brands like SFW (Stellenbosch Farmers Winery), BATSA (British American Tobacco South Africa), VW, Audi, Sanlam, Old Mutual, Nando’s, Triumph, Russells, Cadbury, Pfizer, Virgin… my challenges. Matching great creativity to brands that not just make them great but make them work.
Brands like SFW (Stellenbosch Farmers Winery), BATSA (British American Tobacco South Africa), VW, Audi, Sanlam, Old Mutual, Nando’s, Triumph, Russells, Cadbury, Pfizer, Virgin… my challenges. Matching great creativity to brands that not just make them great but make them work.
Creative solutions to otherwise bland but great ideas. This is advertising to the creative. My world of creativity however extends into architecture, interiors, movies, food, photography, industrial design, clothing etc. My life, my way of living. Creatively.”
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