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Wednesday 23 May 2012

Photographer

 

It is said that “beauty is in the eye of the beholder”... Mix beauty with art and something to wear, and it becomes Fashion.

Charles Martin, Washington DC

Photography - Elements of Trust

I have been attracted to beauty and art as far back as I can remember, having worked professionally as a photographer for approaching twenty five years - and previously I was taking pictures as a hobby for 20 years. In college, I played the piano in a rock band and then I graduated with degrees in economics and business administration, before becoming a Naval Aviator and landing jets on aircraft carriers.

 

My father, a graduate of the Horton School at the University of Pennsylvania was a very good photographer in his own right. He showed me how to make a black and white print in his darkroom when I was in college, and I then began taking pictures of my girlfriends.

 

In the 1980s I started taking photography more seriously I studied the books of Ansel Adams, The Camera, The Negative and The Print. They gave me a good foundation for the fundamentals. In about 1985, I bought a Hasselblad ELX. I used that camera exclusively for twenty five years. I loved the Carl Zeiss lenses. I knew every spring and lever on it. I did my own repair on lenses, main springs and effectively rebuilt it three or four times by hand. Around 2001, I added a computer to my process and about 2006 I started using a Cannon 5D.

 

 

I became Vice President of a small airline in the 1970s, and later a management consultant for a private firm. I used the same principles working with clients for photography as I had used in management - help the client, define the objective, develop a plan, and follow through.

 

It is my own opinion that you get the best results with people with positive motivation. At the completion of a shoot, a subject should more enthused and confident than at the start. I only give compliments, never criticism. If I want to change a pose I suggest something positive. I have never used the words, “That looks terrible, never do that”.

 

The first picture that an aspiring odel does to try and start a career, may be just as important to her, as one that another model is doing for her tenth magazine cover.

Designing for a Cause

Ansel Adams said that the first place a picture appears in the mind of the photographer. The camera, film, lighting, subject are just a means to an end. Richard Avedon, arguably the most important influence in American photography, said that a good picture will make you pause.

 

In my opinion, Avedon changed the focus of advertising and fashion photography from being about the product to being about passion, desire and possessing the product. Good fashion photography celebrates culture and reflects our passion for life.

 

 

Ultimately, you use your imagination. If it all works out, you will create something worth looking at. I have taken pictures of a fairly wide range of subjects, from terminal patients undergoing chemotherapy , a man having fun with his dog about who was going to get to eat a sandwich, a model being battered by the waves of the ocean in an expensive gown, National Monuments, actors, models, corporate executives, nudes flying through the air, and much more. When it is all said and done, for me it is about beauty and things that inspire people positively.

 

Beauty and inspiration are there within your subject, you just have to look to find it. It may be in the luminous flesh tone of a young model with exquisite make up, an act of courage by someone dealing with a great challenge, a young child doing one of the things that only young children do, a man with his dog, or things done purely for the sake of art that is beyond description.