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Wednesday 23 May 2012

Quiet Beauty

Pure lines, simple forms, contrasts of light and dark. A unique, pure and classic form language developed by Jacob Jensen and refined by his son, Timothy Jacob Jensen. Two generations of Danish designers who, for over fifty years, have contributed to the aesthetics of daily life and pleasure by designing products for everyday use filled with ideas, radical purity and quiet beauty.

Jacob Jensen Denmark

Jacob Jensen

Enduring & Universal

Jacob Jensen founded his studio in 1958 and over the following decades developed the form language, which changed our view of how Hi-Fi systems, telephones, watches and many other products can look. The contribution made him one of the most recognised designers with a vast number of prizes and exhibitions, including a solo exhibition at the Museum of Modern Art (MoMA) in New York.

 

Timothy Jacob Jensen began his apprenticeship with his father in 1978, where he designed the first products under the JACOB JENSEN trademark, namely the Classic 510/520 watches. They were included in the design study collection at MoMA and were awarded Watch of the Year in 1986. The watches are still in production today.

 

With its stylistically consistent mixture of sense and seduction, Jacob Jensen Design’s form language has proved to be unusually enduring and universal. It has grown and spread to new product areas and cultures, and through a network of partners and in close cooperation, JACOB JENSEN BRAND produces and markets a wide range of lifestyle products and is now represented in over 30 countries.

 

The current partner group is formed by six partners. Two of these partners are Danish Eyewear, which produces and markets all JACOB JENSEN™ Eyewear, and lifa design, which produces and markets the JACOB JENSEN™ Kitchen & Bath.

About Danish Eyewear

Jacob Jensen

 

Danish Eyewear A/S was founded in 2001 by Jens Thiele. The idea was to develop a new an alternative platform for unique eyewear collections created by world-famous designers. This concept continues to guide the company today with a combination of classic design and a desire for innovation without compromise.

 

Today, Danish Eyewear is an international manufacturer of eyewear and is dedicated to leading the way in stylish and fashionable eyewear design. They constantly present new collections, both of JACOB JENSEN™ Eyewear and Danish Eyewear and are still spurred on by an enterprising spirit, giving them the freedom to do things differently, compared to some of their more traditional competitors. This ambition does not just stem from the demands they place on professionalism and aesthetics, but also from the fact that eyewear are indispensable for their users.

 

When people meet it is quite natural to look each other in the eye. The first impression of an other person comes from their eyes, and the way these are framed by their eyewear. This is why Danish Eyewear make no compromises when it comes to the approach and desire for innovation, which has characterised Danish Eyewear from the beginning.

www.danisheyewear.com

www.jacobjenseneyewear.com

 

About lifa design

Jacob Jensen  

 

lifa means ‘life’ in ancient Icelandic. The name was chosen because the company believes the kitchen holds the essence of life. All lifa kitchens are designed to be lived in – and can take everything life throws at them as a result. lifa design’s showrooms are unique.

 

Firstly, they are arranged in zones according to the various themes of the extensive range - the bold Outside/Inside, streamlined New View, minimalist Simple Living, homely Country and the uncompromising JACOB JENSEN™ Kitchen & Bath. Secondly, the showrooms focus on where the kitchen interfaces with the rest of the home, supplemented by a full range of bathroom and dining furniture, lounges, lamps and flat screen TVs.

 

The inspiration for JACOB JENSEN™ Kitchen 1 and Kitchen 2 was drawn from the scenery of northern Denmark, where Jacob Jensen Design has designed the kitchen industry’s answer to a Formula 1 car. It required courage and a refusal to compromise, to create the JACOB JENSEN™ range of kitchens and bathroom furniture, just as it requires the same qualities to choose them for a home. JACOB JENSEN™ Kitchens are exclusively sold in lifa design’s stores.

Jacob Jensen

www.lifa-design.dk

Far into the Future

Jacob Jensen

 

With its pure contrasts, simple effects and serene user interface, JACOB JENSEN™ is a language pointing far into the future and JACOB JENSEN BRAND is always keen to cultivate new business relationships and new markets which will give voice to our design philosophy.