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Wednesday 23 May 2012

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KTB

The purpose of the Service Charter is to communicate Kenya Tourist Board’s commitment to provision of quality and efficient service to its customers and stakeholders.

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Kenya Tourist Board

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It highlights KTB’s role in positioning Kenya as an outstanding tourist destination. It gives insights about our core functions, values and sets standards of service delivery to ensure stakeholders satisfaction.

 

The mandate of the Board is to:

 

• Promote and market Kenya as a tourist destination locally and internationally;
• Establish public relations services to address issues of concern to the tourism industry, and facilitate the resolution of conflicts within the industry;
• Monitor the quality and standards of facilities available to tourists and advice both the private sector and relevant Government agencies on how to improve the facilities;
• Work in partnership with national, regional and international organizations as well as local authorities in the country to improve the tourism environment;
• To initiate education and awareness programmes on tourism locally and as well as abroad;
• Develop and maintain professional personnel to deal with issues that adversely affect Kenya’s image in the tourism industry

Vision, mission and core values

OUR VISION


Achieving global recognition for Kenya as an outstanding tourism destination

 

OUR MISSION


To drive and support the effective promotion of marketing of Kenya’s tourism products professionally and transparently while enriching the lives of Kenyans and visitors alike.

 

OUR CORE VALUES

 

Our corporate culture is based on our core values – the beliefs and behavioral qualities that will not be compromised:

• Integrity and Professionalism,
• Quality Customer Service,
• Competence, Discipline and Team spirit,
• Social Responsibility,
• Productive Partnerships,
• Employee Relations,
• Excellence,
• Innovativeness, Dynamism and Creativity
• Zero Tolerance to corruption and impunity

 

 

OUR CUSTOMERS


• Employees

• Tourists
• Tourism Industry
• Media
• People of Kenya
• Diplomatic Corp and government agencies

SERVICES

 We are dedicated to meeting our mandate to promote Kenya by delivering an extensive range of services as listed below:

• Destination Marketing Services
• Tourism Statistics, Research and Information Services
• Media liaison and Tourism sector Crisis Management Services
• Web advertising services
• Destination Training for Source Market Travel Trade
• Product Value Added Advisory Services
• Customer Obligation
• Treat our staff with courtesy and respect
• Attend scheduled meetings punctually;
• Respond to requests for information appropriately
• Respect our values

 

REVIEW OF SERVICE CHARTER


In light of the changing circumstances, the Board will subject this Service Charter to regular reviews with a view to improving its service delivery.

 

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