FoneWorx employs its own full-time programmers for the development, hosting and management of all its applications. The company has developed a state-of-the-art computer hosting centre which comprises biometric secure entry, motion detection, fire detection, underfloor airconditioning and wiring, uninterrupted power supply, generator back-up and 24/7 monitoring facilities.

 

FoneWorx provides a range of value-added services offered either on a bureaubased principle or bespoke services which can be deployed in a client’s own particular environment. FoneWorx is the preferred supplier of value-added mobile services to the South African Broadcasting Corporation (“SABC”) and in addition thereto is the preferred supplier of interactive SMS services to MultiChoice for services hosted and operated throughout Africa. To this end FoneWorx has established contractual relationships with over 56 mobile networks in 42 countries throughout Africa.

 

FoneWorx has its own sales team which is responsible for soliciting work from a broad range of clients and, more specifically, advertising agencies that operate on behalf of a wide range of Fast Moving Consumer Goods companies (“FMCG”). The sales team is responsible for interacting with the client in terms of providing input on script writing, creative input and the development and hosting of a particular service which is in alignment with the client’s particular marketing objectives. FoneWorx has a sales team in Gauteng, Durban and Western Cape. 

            

FoneWorx has developed its own range of unique business services which are aimed at a broad range of users, from individuals to SOHO to SMME’s and also incorporates medium and large corporates. These services include, inter alia: Telco Services & Products, Business & Legal Forms, Address Book, Data Storage, Fax2Email, PC2Fax, SMS, Email, VoIP Call, Accounting, SurveyOnline, Diary Services, Conference Call, Credit Card Processing and Auto Receptionist (PBX). FoneWorx markets and sells its range of business services via its own sales team and also through a dealer network which currently is in excess of 130 dealers. Dealers range from individual consulting companies to large corporates who have been trained to sell the business services developed and hosted by FoneWorx. New business services will constantly be developed, both within the voice and data arena and will include Voice-over IP applications in line with the liberalization of the telecommunications environment. FoneWorx also has a Value-Added Network Services license.

FoneWorx has developed a unique storage and retrieval facility orientated around Anti- Money Laundering (“AML”) and identity access management and has incorporated these skill sets to deploy a product orientated around the Financial Intelligence Centre Act (“FICA”) as well as the Regulation of Interception of Communications and Provision of Communication-related Information Act (“RICA”).

 

This particular skill set enables FoneWorx to provide card or token-based applications relating to identity access management and includes biometric applications associated with such card or token. The services include the digitisation of large volumes of documents into secure and encrypted vaults enabling accountable institutions to access such information on a secure basis using Public Key Infrastructure and digital certificates.

 

Switching Services also incorporates Customer Differentiation Programmes (“CDP”) which are closely aligned to the same clients that are serviced within the Infotainment Services division. The FoneWorx CDP is a facilitator of data collection for knowledge creation, which helps cluster and segment the customer database and re-shape its profile. By combining objective facts (transaction data) and subjective opinions and attitudes (customer survey data) the CDP can be instrumental in measuring and consequently changing the behaviour of the customer and consequently achieving service quality and efficiency.