RedPeg’s award-winning independent marketing and promotions specialize in providing consumers with an authentic brand experience through unique relationship-building interactions. Located in historic Old Town Alexandria, minutes from Washington, DC, the agency has amassed national and international clientele through its groundbreaking programs.
Interacting directly with over 15-million people on a yearly basis, RedPeg Marketing’s event and experiential campaigns communicate a brand’s truth, and develop an emotional connection between the brand and consumer. Guided by the philosophy that any marketing agency can cause a reaction, but only the great ones can change behavior, RedPeg has built an impressive stable of clients including Anheuser-Busch, Del Monte, GEICO, Dial, Choice Hotels International, Army National Guard, Texas Department of Tourism, Rosetta Stone and Johnson & Johnson.
RedPeg Marketing marries brands with consumers by building extraordinary experiences that touch people on an emotional level while delivering incredible impact, powerful influence, and lasting results. Whether it is developing an overall brand strategy, an electronic word of- mouth program, or executing a strategic nationwide mobile tour, RedPeg Marketing reinforces a brand’s truth to loyalists while moving first-time users to brand evangelists.
To better understand the significance of RedPeg’s programs, it is important to take a broad look at the overall marketplace. Traditional advertising is on the decline, direct mail is down, television spots are too expensive, web-based advertising continues to try to define itself, and on top of all of that, budgets are thin. Thus, brands have turned to experiential marketing. Using keen research, understanding of the marketplace, advanced technology, and unsurpassed marketing knowledge, RedPeg Marketing, with its ability to interact directly with consumers in a truthful, targeted, impactful, and cost effective way, is leading the charge.
